BRANDING FOR LEGIBILITY

B. Fernández & Hnos., now over 125 years old, has had a few image updates over the past decades. We were tasked with updating the image to better communicate in the contemporary social media landscape.

Formal details were polished, typography and color updated, signage prepared and brand elements specified. The current business structure served as canvas for the new brand color structure.

estudio interlínea
A multidisciplinary design studio located in San Juan, Puerto Rico.
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